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Qualtrics survey: Consumers prioritise the human connection

13 October 2025
By Heather Fletcher
Australians are among the world’s least likely consumers to trust companies to use AI responsibly. In a recent survey, just 23 per cent trust organisations compared to 29 per cent globally. New research from experience management company Qualtrics,  which surveyed 20,000 consumers across 14 countries, revealed a widening gap between AI’s “promise and reality”. Fifty-eight […]

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