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Parents turning to digital tools as “first step” – Bupa survey

27 April 2026
By Pulse+IT
Australian parents are increasingly turning to social media and AI-powered tools for health advice as cost‑of‑living and time pressures make traditional care harder to access, new research shows. The 2026 Bupa Pulse Check revealed social media is the “go-to” for parents, who are more likely than non‑parents to “trust, act on, and even spend money” […]

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