Melbourne digital health firm HealthKit raised a few eyebrows in the close-knit but fiercely competitive practice management software sector recently when it announced it had raised $1.6 million in a Series A capital raising.

Established in 2012 and best known as the small company with the same name as the health app development platform launched by Apple last year, it was not necessarily the entry of a new online practice management software company that caught everyone's attention but the numbers it was touting in terms of users and listings in its directory.