Online appointments booking service 1stAvailable has signed an agreement with Digital Health Ventures, which is half-owned by health insurer NIB, to use 1stAvailable's appointment booking system for NIB's allied health practitioner directory whitecoat.com.au.

whitecoat.com.au is a moderated site that allows allied health practitioners to list a profile of their services and also allows consumers to publish reviews of their experiences. In addition to dentists, it includes a range of disciplines such as physiotherapy, exercise physiology, dietetics and speech pathology.

Under the agreement, Digital Health Ventures will work exclusively with 1stAvailable on a range of activities to add functionality to both the Whitecoat and 1stAvailable websites, along with new marketing channels for 1stAvailable.